Client: Spiffi Cleaning
Industry: Residential, Commercial & NDIS Cleaning Services
Project Type: Website Design & Development
Project Duration: 3–4 weeks
Spiffi Cleaning, a professional cleaning company based in Adelaide, needed a polished and trustworthy web presence that reflects their core values—professionalism, reliability, and care. The main goal was to create a conversion-focused website that attracts homeowners, business clients, and NDIS participants, while clearly communicating their detail-oriented services, transparent pricing, and satisfaction guarantee.
Brand Positioning & Design:
Developed a clean, modern, and friendly design aligned with Spiffi’s brand voice—approachable yet professional. The site conveys warmth and trust, appealing to both residential and commercial clients.
Service Structure & Messaging:
Organized clear, easy-to-navigate pages for each service (House Cleaning, Office Cleaning, NDIS Support, Deep Cleans, Move-In/Out Cleans, etc.). Each section emphasizes Spiffi’s attention to detail, professionalism, and reliability.
SEO & Content Strategy:
Implemented foundational SEO across the site—keyword-optimized headings, local SEO structure for Adelaide searches, and engaging on-page content aligned with their friendly and trustworthy tone of voice.
User Experience (UX) & Conversion Design:
Crafted conversion-focused pathways with standout “Get a Free Quote” and “Book Now” buttons visible across all devices. Ensured an intuitive flow that helps visitors quickly find the right service and take action.
Mobile Optimization & Accessibility:
Ensured fully responsive design, optimized for performance and accessibility across desktop, tablet, and mobile.
Hero Section: Engaging tagline—“We don’t just clean – We Spiffi your space”—paired with clean visuals and clear call-to-action.
Service Pages: Well-structured layouts showcasing residential, commercial, and NDIS cleaning services with trust-focused details.
About Page: Communicates Spiffi’s story, mission, and professionalism, reinforcing local trust and credibility.
Testimonials & Guarantee Section: Builds confidence with real client reviews and a satisfaction guarantee (“If you’re not happy, we’ll re-clean at no cost”).
Contact & Booking Form: Simplified quote request and quick-contact options including WhatsApp and 24/7 mobile support.
SEO Foundation: Optimized metadata, internal linking, and location-based keywords for Adelaide.
Mobile-Friendly Design: Fluid, responsive interface ensuring smooth performance on all devices.
The completed website effectively captures Spiffi Cleaning’s friendly, trustworthy, and detail-focused identity, positioning them as a premium yet approachable cleaning service in Adelaide. The refreshed design and SEO-focused structure enhance visibility, encourage inquiries, and build long-term credibility among residential clients, NDIS participants, and businesses.
Spiffi Cleaning’s new website now serves as a strong digital foundation—supporting lead generation, improving customer confidence, and showcasing their commitment to cleaning excellence and peace of mind.
I design custom WordPress websites that are visually appealing, mobile-friendly, and built to convert visitors into loyal customers.
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