Delta Fence

Collaborative On-Page SEO to Improve Indexing and Search Visibility

Project Overview

Delta Fence, a well-established fencing service provider, presented a unique SEO challenge: every edit, from small tweaks to major updates, required client approval. This created a highly collaborative workflow. Despite the added complexity, we successfully partnered with the client to implement strategic on-page SEO enhancements, resolve indexing issues, and boost visibility on Google.

Results

Tangible outcomes from a focused and collaborative approach

• Achieved full indexing of all site pages in Google Search

• Improved keyword rankings for key service-related pages

• Refined blog content for stronger keyword targeting and user engagement

• Built a seamless, client-aligned workflow to ensure all changes met expectations and delivered results

Key Actions Taken

On-Page SEO Optimization
Optimized meta tags, refined content, and targeted relevant keywords across service and blog pages.

Indexing and Visibility Improvements
Monitored Google Search Console and fixed indexing issues to ensure complete site coverage.

Content Collaboration
Worked directly with the client to optimize blog posts while adhering to their approval process, balancing strategic SEO improvements with brand voice and standards.

Performance Tracking and Reporting
Implemented tools to track keyword rankings and user engagement metrics, enabling data-driven decision-making for ongoing improvements.

Strategic Collaboration

Maintaining open communication was essential. Every update was aligned with the client’s business goals and reviewed collaboratively to ensure both SEO effectiveness and brand consistency.

Project Summary

• Client: Delta Fence

• Scope: On-page SEO, indexing, collaborative content optimization

• Outcome: Full site indexing, improved search rankings, and higher engagement on optimized content